Whimsy Soul
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Whimsy Soul
Whimsy Soul
  • Style
    • All Fashion
    • Cold Weather Style
    • Warm Weather Style
    • Product Reviews
    • Travel Style
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    • Hot Springs
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Whimsy Soul is a husband-and-wife team at its core. Cofounders Kara and Robin both grew up in Wisconsin, met in college, and ran away together to San Francisco in 2015. That’s where Whimsy Soul got its start.

Kara initially created Whimsy Soul as a way to get to know her new home and to connect with like-minded women. But what began as a hobby soon became Kara’s primary passion. Robin started behind the scenes, and behind the camera, before also joining Whimsy Soul full-time in 2018.

Just like when they first packed up and moved out West on a whim, Kara and Robin always go on their adventures together as partners. Today, Kara and Robin and the entire Whimsy Team work to create inspirational lifestyle content that helps women around the world find their everyday magic.

Cupshe holday campaign
evanhealy makeup
vinho verde –
portugal media trip

Work With Whimsy Soul

Whimsy Soul has been featured in major publications like Business Insider, Cosmopolitan, Matador Network, Yahoo, Reader’s Digest, The Verge and many more. We’ve worked with brands like Starbucks, Whole Foods, Travel Wisconsin, Alaska Airlines and Olay to help bring their brand stories to our community of women.

450k

monthly pageviews

415k

social followers

18k

Email subscribers

10M

monthly impressions

Our growing audience comes to us for engaging content with a high standard of storytelling.

We will work closely with you to feature your brand in a unique, compelling story that your target market actually wants to read. From styled outfits and integrated product features to travel tips and weekend guides, Whimsy Soul’s content is always relatable, attainable, and authentic.

Ready to work with us? Contact Rob at [email protected] to inquire about a sponsored partnership or to request our media kit.

  • Sponsored social or blog content
  • Social media takeovers
  • Event coverage
  • Original content creation for your brand (photos, video)
  • Guest speaking & interviews
  • Instagram
  • Pinterest
  • Facebook
  • TikTok

Product For Consideration

Many women visit Whimsy Soul for our honest product reviews, makeup and fashion guides, self-care tips, and food and drink recommendations. We’re always on the lookout for products that will enrich our readers’ lives and help them find their everyday magic.

Sound like a fit? Email Rob at [email protected]

We Have An Active Community

 

 

 

 

Can’t waaait for your blog post about this! Just booked our trip to Mendocino Grove in August because of your Insta Stories! – Cali

 

 

 

 

I’ve struggled with my body since I had my son. He’s 3 now…I stopped taking pictures of my because of this. Then I stumbled upon your IG. It made me have confidence again. That not being a size 0 can still be beautiful. Thank you. Thank you for making me feel beautiful again. – Joan

 

 

 

 

Hi, Kara! I just wanted to drop by and let you know we booked the ambassador tour with the wine train! We are extremely thrilled and excited for this! Thank you again for all your help and suggestions, I’m so happy I stumbled upon your blog!” – Amanda

 

 

 

 

Just ordered some [Aztec Healing Clay Mask] last night, can not wait to try it after hearing your progress! – Rachel

 

 

 

 

I just wanna say, it was only after reading through your blog that I actually started traveling more. This year alone I’ve vacationed ( mini and big ones) 6 times! So thanks for the great (and realistic!) posts! – Lillian

Trusted By Brands Like

Press &  Features

How A Blogger Makes $200,000 A Year In Ads, Brand Deals & Affiliates – Business Insider

You Can Still Save On Spring Break – New York times

9 Travel Bloggers With Killer Curves Whose Instagrams You Need to Follow – Brit & Co

10 Secrets Travel Influencers Don’t Want You to Know About Their “Perfect” Vacations – Cosmopolitan

KNITWEAR IS SLOW, THE KNOCKOFFS COME FAST – The Verge

Mistakes Make When Visiting San Francisco – HuffPost

Three Ways to Style Spring Dresses Vacations – Modcloth

How Creating Space in My Home Made Living in It Better – Apartment Therapy

Frequent Flyers Share The Products They Can’t Do Long-Haul Flights Without – refinery29

18 Things Pickpockets Don’t Want You to Know – Reader’s Digest Gay. Travel San Francisco – Ravi Round The World

10 hotels with special proposal packages that will de-stress your engagement – Matador Network

The 10 Most Instagrammable Spots in Austin – The Every Girl

Whimsy Soul Captures Wanderlust in Travel Photo Books (VIDEO) – Mixbook

6 Things Every September Bride Should Know For Her Wedding – She Finds

5 Valentine’s Day Outfit Ideas for Petite Women – Karma Closet

The Ultimate Guide to Surviving Your Next Red-Eye Flight – Yahoo

The Ultimate Guide to Surviving Your Next Red-Eye Flight – Yahoo

10 Inspiring Travel Bloggers You Need to Start Following – She Knows

Joy Proposal Story: Whimsy Soul – Joy

Taking a business-minded approach to blogging – Influencer Girl Podcast

SPOTLIGHT INTERVIEW: SAN FRANCISCO INFLUENCER KARA HARMS – HireInfluence

5 Articles for College Students – HerCampus

The Best Airlines For Every Type Of Passenger – Urbo

A whimsical wedding in the woods with mix-and-match bridesmaid dresses – Fame & Partners

Brandables Spotlight: May 2018 – Ahalogy

BEST PLACES TO DRINK COFFEE(ACCORDING TO 89 TRAVELERS) – Coffee In My Viens

Alumni Spotlight: Kara Harms – Twin Mag

Tip for Influencer Outreach – Oberlo

Wedding Tips: Interview with Whimsy Soul – Pretty Brown Bride

DESTINATION GUIDE: YOSEMITE NATIONAL PARK – Effortlessly With Roxy

Skip the Gift Shop! Buy Souvenirs You’ll Actually Use in Your Home – Quicken Loans

38 Travel Experts Share Their Best Packing Hacks for Long Trips – WPStandard

Dear Nora: 26 Biggest Travel Money Mistakes Ever Made –  – Credit Walk

The new cruise ships of 2018 – ROL Cruise

These Gardening Looks Are Chicer Than Ever – Who What Wear

The Ultimate Guide to Surviving Your Next Red-Eye Flight – Brit & Co

Rosemary Lemon Beer Cocktail Recipe Evite

(PODCAST) What it Takes to Get Over 100,000 Page Views with Kara Harms Thrive Together Blog

Under the Radar National Parks For Fall  Cheapism

North Beach Travel Guide Rachels Ruminations

CALIFORNIA COASTAL TOWNS ON HIGHWAY 1 ROAD TRIPThe Next Somewhere

How To Handle Toxic Positivity At WorkHer Campus

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